PPC For Aesthetic Surgeons: Tips To Get Patients 1

PPC For Aesthetic Surgeons: Tips To Get Patients 1

With PPC, Price Per Click, you only have to pay when someone clicks on your ad. Your ads will appear at the top of the page, in the sponsored search results section of the search engine.

PPC is great when done right because it makes your website more visible to potential patients. However, it is necessary to closely manage PPC strategies to increase the benefit.

PPC (SEM) is part of a broader online marketing strategy called Search Engine Marketing (SEM), which also includes Search Engine Optimization (SEO).

Using a combination of the two can increase traffic to your website and allow you to reach as many potential patients as possible.

What is PPC?

The PPC internet marketing advertising system only charges you when a potential patient clicks on your ad. After you create an ad, there will be an online auction where you bid on specific search phrases.

When a patient clicks on your website link, you pay a fee. Because your website is at the top of search results, patients will be more likely to see it.

There are Multiple Types Of PPC

• Local search ads

• Search ads

• Remarketing

• Display ads